About Us

Welcome to the Allure life

Hi, I’m Ashlee founder of Allure Eyelash, licensed esthetician, certified brow tech, and beauty lover from Houston, Texas. With a degree in Business Administration and a deep passion for effortless beauty, I created Allure to help women like you feel confident and radiant without the fuss of high-maintenance routines.

Allure Eyelash was born from a personal struggle. I couldn’t find lashes that gave me the soft, seamless look of eyelash extensions without the heavy bands or unnatural appearance. So I decided to change that. Our lash clusters are designed for everyday beauty lovers whether you're going for a bold glam or soft natural vibe and best of all, you can apply them from the comfort of your own home.

At Allure, we believe beauty should be convenient, comfortable, and customizable. We're here to make enhancing your look easy, fun, and empowering no salon appointment necessary.

Where beauty meets simplicity.